The Lumina Foundation's overarching goal is to increase the higher education attainment rate.
While that may or may not be your cup of tea, they have a host of free publications that will help YOU communicate the important work that you do day in and day out. Some are specific to develop a communications plan, and others to strategic planning.
While some information is specific to the Lumina grants, they are general enough so that any and all libraries can use them to excellent effect.
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Communication 101: A toolkit for our Grantees. Use Communication 101 to help you do a faster, better job of communicating your important work.
Words that Work: Communications Messaging for Community Benefits Agreements. A Joint Publication of the Partnership for Working Families and the SPIN Project.
Are We There Yet?: A Communications Evaluation Guide. Philanthropic organizations and nonprofits need high impact communications. Plan your communication evaluation with this guide. Contains a nine-step process for creating plans for monitoring and measuring communication effectiveness.
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