Building public awareness through outreach is the goal of this effort, which encourages Spanish speaking Latinas from across the country over age 50 to recognize the signs and symptoms of a heart attack and to call 9-1-1 promptly.
Funding is available for activities and events supporting the Spanish language awareness campaign, “Make The Call. Don’t Miss a Beat.” One $10,000 award will be made per DHHS region; Connecticut is in Region 1 with the other New England states plus New York.
The deadline is November 1, 2012. For more information, see this pdf.
According to data from the American Heart Association:
- Hispanic women were 34% less likely than white women to report being very well or well informed about heart disease in women.
- Hispanic women (over 55) were less likely to cite heart attack signs compared to white women:
- Only 43 % Hispanic women age 55+ recognized chest pain as a sign of a heart attack compared to 62% of white women.
- Only 48% of Hispanic women age 55+ identified pain that spreads to the shoulders neck and arms as a symptom compared to 62% of white women.
- Only 6% of Hispanic women identified tightness of the chest as heart attack symptom compared 72% of white women.
- Only 39% of Hispanic women knew that heart disease or heart attack was the leading cause of death for women compared to 66% of older white women.